Marcela Moreno joins Talengo as Principal at the Executive Search area in Colombia. She brings 25+ years of experience  in the sectors of education, leisure, tourism, and fast moving consumer goods, focussing on business development, marketing, sales, and management of educational communities.

She began her professional career at Unilever’s Customer Management division within the Trade Marketing and Sales department. In 2006, Moreno entered the hospitality industry, initially as the Marketing & Sales Manager and then as the General Manager at the 104 Art Suites boutique hotel in Bogotá.

Later on, she led the launch of a hotel operator owned by a group of renowned Colombian entrepreneurs. During this period, she was in charge of a company importing European home products, expanding markets in Colombia and Chile, and managing international trade issues. It was throughout these years that she developed her passion for customer service and user experience.

In the last decade, she has been associated with CESA, a prestigious business school in Colombia, serving as the Director of the Alumni Association and as the Director of the CESA Community. From this position, she has leveraged student well-being and engagement, strengthening the community with networking strategies, entrepreneurship, and professional development. She has also served as a pivotal link between the business sector and the CESA community, offering career counseling.

Marcela holds a degree in Business Administration with a specialization in Strategic Marketing from the College of Higher Administration Studies, CESA. She also has additional studies in digital marketing and customer experience.