Juan Luis has more than 20 years of experience advising management teams from different fields. He began his career in strategic technology consulting. After 16 years leading national and international projects for private companies and public administration, he began working in the environment of entrepreneurship ecosystems and start-ups. He mentored new projects in the application of agile methodologies in entrepreneurship for the definition and validation of their business models. He collaborated with the EOI, the University of Oviedo, the Spanish Chamber of Commerce and the Santander International Entrepreneurship Center, among others.

In 2017 he founded Vitamina Lean, providing services to organisations for the promotion of intra-entrepreneurship, agile design of products and services and cultural transformation with a focus on continuous improvement.

In 2018 he joined a cultural transformation consulting firm as Digital Innovation Lead Expert and Business Development Manager, dedicated to the management of large accounts in projects accompanying organisations in their Agile Transformation process. He combined this role with that of a trainer and certified evaluator in Lean IT and Management 3.0, as well as in the application of the agile approach in the design and development of product and service (Lean Startup, Design Thinking, Agile).

Juan Luis holds a Degree in Pedagogy, Information and Communication Technologies from the University of Oviedo. He is certified in Management 3.0 (official Facilitator), Agile Talent (ICP-AHR), Agile Team Facilitation (ICP-ATF), Agile Coaching (ICP-ACC), Lean IT (certified by LITA) and In & Out of The Box.